Guoman Liao Photographer

Freelance Graphic Designer and Web Developer

April 2015
Introduction
Guoman Liao is a good friend that I knew before he started doing photography. When I saw some of his initial portraits, I was immediately drawn to them, and felt compelled to give Guoman a simple brand identity and web design that would support and display of his imagery in a professional environment.

Branding
Focusing on his main tool of creation, the camera, I looked for uses of type found on them. Drawn to the CNC mono style typography found on the lenses, I used the free Google font, Dosis, which at lighter weights maintains the single line, rounded edge CNC engravings. To strengthen Guoman's relationship and identification to his tool, the type is applied on the path of a circle, highlighting the lense and applied to a basic rectangle frame of a card, conveys a minimal camera feel.

More Experience

Push Pull Cafe
Freelance Graphic Designer
Jan 2017
Fine Art
Abstract Painter & Printmaker
September 2008 – January 2011
Medicine Hat College
Visual Communications Student
2004 – 2007
Kaldor Brand Strategy & Design
Graphic Designer
October 2014 – February 2015
DAVIDsTEA
Freelance Graphic Designer
July 2013
Eri Ishii Artist
Freelance Graphic Designer and Web Developer
January 2015
Vancouver English Centre
In-house graphic designer and web developer
May 2015 – August 2016
StartSmart
Freelance Art Director and Designer
DEC 2016
Emily Carr University of Art and Design
Interaction Design Essentials Student
October 2013 – March 2014
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